Monday, July 24, 2017

Maybelline Super Stay Matte Ink Liquid Lipstick Review & Swatches

You might be wondering to yourself, "Wendy, why are you trying out more Super Stay products? You know it didn't work out for you the first time around." And if you're not thinking that, here's a little bit of a refresher. At the end of last year, Influenster and Maybelline paired up to allow select beauty bloggers to test out their original Super Stay 24 Hour Lip Colors. The formula was so different than any other liquid lipstick I had tried due to its sticky nature and, unfortunately, I didn't find it to be all that wearable or comfortable unless I added the balmy top coat that came with it. While they are still technically liquid lipsticks, I didn't really prefer them for functionality and comfortability. This time around, however, Maybelline has expanded their Super Stay range to include actual matte liquid lipsticks closer to what I think most beauty enthusiasts are familiar with.

In hopes that Maybelline had heard all of our feedback, I rushed to Ulta's website to purchase six out of the ten shades of the brand new Super Stay Matte Ink Liquid Lipstick when they released. Ironically, I made this purchase before I even knew Influenster was sending me a couple of these very lipsticks to try out. What can I say? We both can spot the next hot item when we see it. Fortunately, this Voxbox was not completely sent in vain as I did not own one out of the two shades sent to me, allowing me to review seven out of the ten in Maybelline's starting line up.

My Current Collection of the Maybelline Super Stay Matte Ink Liquid Lipsticks. From Left To Right: Loyalist, Dreamer, Lover, Believer, Escapist, Pioneer, & Voyager.
Applicator on the Maybelline Super Stay Matte Ink Liquid Lipstick
Arm Swatches of the Maybelline Super Stay Matte Ink Liquid Lipsticks From Left To Right: Loyalist, Dreamer, Lover, Believer, Escapist, Pioneer, & Voyager
Lip Swatches of the Maybelline Super Stay Matte Ink Liquid Lipsticks From Left To Right: Loyalist, Dreamer, Lover, & Believer
♥ Loyalist - Light, peachy nude. This is the lightest shade in the collection.
♥ Dreamer - Light, bright pink. Will actually read as more of a nude pink on those with medium and deeper skin tones.
Lover - Rosey mauve.
Believer - Orchid purple. I found this to be the streakiest of all the shades I tried. Because of how much I applied to try to smooth it out, it never fully dried down, which amplified the stickiness of the formula and felt gooey.

Lip Swatches of the Maybelline Super Stay Matte Ink Liquid Lipsticks From Left To Right: Escapist, Pioneer, & Voyager

♥ Escapist - Deep smokey plum. Has a much different texture than the other lipsticks in this range; it feels like a whipped mousse texture. It applied a little streaky, but not nearly as streaky as Believer.
♥ Pioneer - Bright, classic red.
♥ Voyager - Rich wine red with slight brown undertones.

What are the Maybelline Super Stay Matte Ink Lip Colors?
The Maybelline Super Stay Matte Ink Lip Colors are Maybelline's latest edition to the Super Stay line. This liquid lipstick incorporates the Super Stay longwear technology, while giving the wearer a matte lip appearance. You get a lot of product at 0.17 oz for roughly $7.99-$9.49 depending where you shop. The packaging has a very nice, sturdy plastic feel with the bottom component corresponding to the color of the liquid lipstick inside. The applicator itself is much different than anything I've seen at the drugstore with its tear drop shape and hollow center. However, it is reminiscent of the Smashbox Always On Liquid Lipsticks or the YSL Volupte Tint-In-Oils to give you a reference. It is currently available at Ulta and Target and is slowly beginning to roll out into drugstores.

What are the claims made on this product?
According to the press release sent in the Maybelline Voxbox: "Maybelline's SuperStay Matte Ink provides highly pigmented color in a true matte finish for up to 16 hours of comfortable wear. Unique arrow applicator allows for precise application of liquid matte color."

How do they apply/wear?
When it comes to application, I like the pointed tip of the applicator as it allows you to create a smooth, sharp lip line if you do not have a lip liner on hand. However, the hole in the center does not allow the applicator to hold enough product and I found myself having to dip into the product four or more times for my relatively small lips. Also, the stickiness of the product seemed to cause a little bit of streaking in certain shades, but I was able to smooth it out with a few passes of the applicator (except in the case of the shade Believer).

After a few minutes of wear, the lipstick is noticeably more of a satin finish and has a slight stickiness to it, but it is nothing compared to the stickiness of the original Super Stay lipstick. It is actually very comfortable. Throughout the day, however, I do notice that these lipsticks become increasingly more matte to the point where there is no transfer whatsoever. In fact, these lipsticks are so budge-proof that if you do want to remove them, you will certainly need a makeup remover or oil to do so.

What are my overall thoughts of this product?
When Wet n Wild released their Liquid Catsuit Lipsticks, I think it really changed the game for the drugstore. Brands now had the challenge to create products that could best it or at least compete. While Wet n Wild's liquid lipsticks are still my number one because of their pigmentation, comfort, and affordability, these Maybelline Super Stay Matte Ink Liquid Lipsticks are a close second. They are easy to apply, their pigmentation is buildable, and they last the best out of any liquid lipstick I've ever tried. I would highly recommend picking some of these up as long as you feel you can get past the initial stickiness of the product. If you can, I promise you it will be well worth it. Lastly, if I could add any critique, my hopes would be that Maybelline expands this line to include a better range of nudes that would flatter a wider range of skintones.

Made it this far? Good! 'Cause you're in for a treat! It's been quite some time since I've hosted a giveaway, so what better way than to give one lucky person the ENTIRE Maybelline Super Stay Matte Ink Liquid Lipstick collection. You'll have even more shades than I do! To enter all you need to do is follow me on Instagram and tag a fellow makeup lover below on my Maybelline Super Stay post. The winner will be chosen randomly on August 7th. Good luck, beauty addicts!


*Some of the products in this post were sent to me for review by Influenster and Maybelline, but all opinions are my own.

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